Gruuv Interactive, Inc. (“Gruuv”, “our” or “we”) respects the privacy of the visitors to our website located at or or or (the “Web Site”) or use of our ad products delivered through ad tags from or Our Privacy Policy is designed to make important disclosures about how we collect and use the information of visitors. We encourage you to read this Privacy Policy. By using or accessing our Web Site or using the Gruuv Services (as defined below), you agree to our privacy practices outlined herein. This Privacy Policy applies to our Web Site and our mobile advertising platform services provided through various mobile web sites and applications (the “Gruuv Services”).

From time to time Gruuv may modify this Privacy Policy to reflect industry initiatives or changes in the law, our personal identifiable information collection and use practices, the features of the Web Site or Gruuv Services, or technology, and such modifications shall be effective upon posting by Gruuv on the Web Site. Your continued use of the Web Site after Gruuv posts a revised Privacy Policy signifies your acceptance of the revised Privacy Policy. It is therefore important that you review this Privacy Policy regularly to ensure you are updated as to any changes.

Collection of Information on the Web site

When you visit our Web Site, you can choose to Contact Us and provide us with certain personally identifiable information about yourself which may include your name, email address, mailing address, telephone number (“PII”). We do not collect PII from you unless you elect to provide it to us.

Gruuv also collects other non-PII information on the Web Site which does not specifically identify you, including IP address, aggregate user data, and browser type. This data is used to manage and improve your experience on the Web Site and for any other business activities. We collect this data using Google Analytics.

Gruuv and third party service providers and partners of Gruuv may use “cookies” and similar technology to customize your visit to the Web Site. Cookies are identifiers that can be sent from a web site via your browser to be placed on your computer’s hard drive. Thereafter when you visit our Web Site, a message is sent back to the web server by the browser accessing our Web Site. You may elect not to accept cookies by changing the designated settings on your web browser. However, not utilizing cookies may prevent you from using certain functions and features of our Web Site. Data in cookies may be read to authenticate user sessions or provide services. Gruuv may use the information collected from the “cookies” to collect the pages visited, navigation patterns, etc. of a visitor. This information would help us learn things such as what product information or services is of most interest to our members, and what kinds of content our visitors like to see.

Most browsers give you the ability to manage cookies to suit you and set up rules on a site-by-site basis, giving you more fine-grained control over your privacy. What this means is that you can disallow cookies from all sites except those that you trust. For example, in the Google Chrome browser, the Tools menu contains an option to Clear Browsing Data. You can use this option to delete cookies and other site and plug-in data, including data stored on your device by the Adobe Flash Player (commonly known as Flash cookies). See Google’s instructions for managing cookies in Chrome.

Collection of Information through the Gruuv Services

When you interact with our Gruuv Services, we may collect non-PII information such as the time spent viewing an ad, page views, video views, number of ads clicked and other information about your interaction with the ads. We collect this data by sending tracking pixels to Gruuv tracking servers during ad usage. We may use the information internally for any lawful purpose. Additionally, we may share this information with various third parties, including our publishers and advertiser partners. It is important to note that the PII is only collected through the Gruuv Services when you affirmatively elect to provide such information to a publisher/advertiser.

How we use your Personal Information

Gruuv will only use the PII you provide under this Privacy Policy in a manner that is consistent with this Privacy Policy. If you have consented to receive promotional materials (e.g., newsletters) or notifications from Gruuv, Gruuv may periodically use your email address to send you such materials. If you want to stop receiving such materials from Gruuv, you can change your profile settings or follow the unsubscribe instructions at the bottom of each email.

How we secure your Personal Information

Gruuv uses commercially reasonable administrative, technical, personnel and physical measures to safeguard PII in its possession against loss, theft and unauthorized use, disclosure or modification. However, no security measures are perfect or impenetrable. We cannot control the actions of other users with whom you elect to share your PII. We cannot guarantee that only authorized persons will view your PII. We cannot ensure that information you share on our Website and/or through our Services will not become publicly available. We are not responsible for third party circumvention of any privacy settings or security measures on our Web Site or through our Services. You can reduce these risks by using common sense security practices such as choosing a strong password, using different passwords for different services, and using up to date antivirus software.

Children’s Privacy

The Web Site is not intended for children under 13 years of age. You must be at least 13 years old to use the Web Site and/or our Services. We do not knowingly collect PII from any child under 13 years of age.

Industry Membership

Gruuv is a member of the Interactive Advertising Bureau (IAB).

Contact Information

If you have any questions regarding the Privacy Policy or our policies regarding the collection, use and/or disclosure of your PII, you may contact us as indicated below:

Gruuv Interactive, Inc.
1190 Suncast Lane # 10,
El Dorado Hills, CA 95762